Foil Characters In Lord Of The Flies - 1477 Words

Human’s innate behavior after the constraints and expectations of society disappear is the recurring theme centering the characters. William Golding’s Lord of the Flies uses the righteous Simon to highlight Jack and his evil role throughout the novel of savagery and civilization. The foil characters in Lord of the Flies exhibit the contrasting ideals and characteristics, the dissimilar symbolism of both characters, and the circumstances which lead both characters to follow one’s natural tendencies. To emphasize the message of Lord of the Flies, two young innocent boys will gradually begin to show their individualism. The distinctive ethics that define each character, end up dividing all to highlight the vast differences between them. The†¦show more content†¦Jack and his chosen group of hunters all follow Jack and fail to follow Ralph’s command to keep civilization under control. Simon and his natural behaviors contrast with Jack as he sees the positive interests and goodness in civilization. Simon’s actions reveal his shy, yet kind, and non confrontational attitude which makes the importance of his character hard to notice. Simon is the mediator on the island, as he will never decline a request from the little children for food, an order from Ralph to help build shelters, and tries to keep the peace between the hunters and the civilized boys. Simon can be seen as the most compassionate character on the island as displayed in this quote: â€Å"Simon sitting between the twins and Piggy, wiped his mouth and shoved his piece of meat over the rocks to Piggy, who grabbed it. Th e twins giggled and Simon lowered his face in shame† (Golding 74). Jack, on the other hand, is most malicious towards Piggy as he eventually becomes consumed by evil and and will attempt to destroy all points of civilization and innocence left on the island. Innocence is bestowed upon nearly all the boys trying to keep civilization alive on the island and is despised by Jack and his highly influenced choir boys turned hunters. The young naive boys exhibit different characteristics to represent conflicting symbolsShow MoreRelatedLord Of The Flies By William Golding1206 Words   |  5 Pagesdrawn out, it lies dormant inside of us, civility having compressed it within, yet it still rears it’s ugly head when drastic situations arise. We see this primal characteristic of brutality slowly take hold of the boys on the island until the ‘Lord of the Flies’ has claimed it’s latest victims. Not only Simon and Piggy, but all the boys on the island. Throughout the novel, we see all the boys go from having fun and exhibiting civilized behavior to losing control at the end. â€Å"You knew, didn’t you? I’mRead MoreLord of the Flies Essay523 Words   |  3 Pages Lord of the Flies Essay â€Å"Ralph wept for the end of innocence, the darkness of mans heart and the fall through the air of the true, wise friend Piggy’(Golding 202). Peter Brooks movie and Golding’s novel, Lord of the Flies, express the idea of evil in human nature and through the evils we see the boys on the island change over time. Both the movie directed by a Peter Brooks and the novel written by William Golding demonstrate the defects of human nature through the characters dialogue andRead MoreMichelle Duan Mrs. MJ English 10 H, per. 3 13 February 2014 A Symbol’s Worth a Thousand1500 Words   |  6 PagesSuch is the nature of the symbols found in William Golding’s Lord of the Flies. As a group of boys stranded on an island struggle to survive without adult supervision to maintain order, Golding uses a variety of objects to convey their descent from civilization into brutality, violence, and savagery. Of these objects, three hold particular significance. In Lord of the Flies, Golding uses the conch, the signal fire, and the Lord of the Flies to symbolize civilization, hope for rescue, and inner evilRead MoreThe Hangmans Horror: Roger, Sadism, and Psychopathy in Lord of the Flies1506 Words   |  7 Pagesfirst-hand experience with savagery and violence in World War II, William Golding used Lord of the Flies as not only a historical allegory and a pulpit from which to address the darkness in all men, but also as a metaphor and a example that no one is exempt from human nature. Golding’s characters in Lord of the Flies reflect this idea greatly, but none more so than Roger. Throughout Lord of the Flies, Golding uses the character of Roger to show the follies of mankind and the ability of all people to turnRead MoreHuman Nature: Shakespeares Macbeth and Goldings Lord of the Flies1798 Words   |  8 PagesBoth William Shakespeares Macbeth and William Goldings Lord of the Flies follow the ideas of the english philosopher Thomas Hobbes on the nature of man. Hobbes ideas on the nature of man, that man is selfishly individualistic, man is constantly at war for self preservation, constant state of war produces brutish people and that law and punishment prevent brutish behaviour are showcased through the thoughts and actions of many characters. Macbeth and Lady Macbeth from William Shakespeares MacbethRead MoreLord Of The Flies By William Golding988 Words   |  4 Pages Lord of the Flies is a book written by William Golding. This story takes place on a deserted island where a group of young boys plane crashed. The boys have to work together to survive in the island wilderness but the true challenge turned out to be surviving each other. During the struggles on the island the children try their best to stay civilized but their attempt to construct a form of civilization is shattered and the boys are plunged down a wild and savage path. The boys split into twoRead MoreEssay about The Transformation of Hamlet889 Words   |  4 Pagesplays them out. Each one has their own excitement, disappointment, and mild tone. Throughout the quotes given, there is an explanation of why they were chosen. The suicidal comes into play towards the beginning of the story during act 1. The character Hamlet, is a very emotional person. During act 1 he makes known with the quote â€Å"Wallowing in gloom† (I.ii) Hamlet at the time is in a mental state of mind, to where he is unable to comprehend with his father’s death. He feels better off deceasedRead MoreComparison Of Jack And Piggy In Lord Of The Flies1227 Words   |  5 Pageshumans have differing wants, needs, and ideals. They usually can only see â€Å"their† ideals as â€Å"correct†, and refuse to look at any other viewpoint, and . In William Goldings â€Å"Lord Of the Flies†, this is shown by two severely contrasting characters. They are both drastically different in numerous ways. Jack and Piggy are foils of each other and represent total opposite things throughout the novel. Jack is a natural born leader, and he knows how to get people on his side. Piggy is meek and had no leadershipRead MoreL ord Of The Flies By William Golding1517 Words   |  7 Pagesemphasizes the need to put the common good of the group before any single individual. â€Å"Lord of the Flies† by William Golding explores this ideological struggle through an allegory that pits two boys – Ralph and Jack – and their respective philosophies against each other. Golding portrays Ralph as a relatable, sympathetic main character whose key focus is rescue from the island the boys are stranded on. As a foil to his character, Jack’s main desire is to gain power and control without care for the group’sRead MoreLiterary Analysis Of Wuthering Heights1354 Words   |  6 Pagesthe place that it currently is. Throughout Dean’s narration, characters are voiced differently due to their role in society. An example of this is shown when Brontà « would use fragments of words to represent the speech of Hareton, one of the servants of Wuthering Heights. In contrast, Catherine, being well educated, would use sophisticated grammar and an extensive vocabulary whenever she spoke. Heathcliff was revealed as a two-sided character in this reading. On one hand, the author would use negative

The Brave New World By Aldous Huxley - 906 Words

In the book Brave New World by Aldous Huxley, Marxism is seen through the whole story. In the story everybody serves the society in the world state. Society makes everybody’s needs and are fulfilled, as well as some of the characters show us Marxism in the way they act or where conditioned. Religion is as well seen in the novel and connected to Marxism. Socioeconomic class is one of the main literacy of Marxism shown in the novel due to human behavior. In the beginning it starts off how in the world state human being no longer produce offspring. The world state has a hospital to make humans. They condition their embryos for them to be a certain person with a certain role and goal to accomplish. For the world state to make a huge amount of kids they undergo a process. First they undergo the Bokanovsky process which shock an egg so it divides to make up to ninety-six identical embryos. â€Å"Community, identity, stability.† This process allows the clones to be conditioned to perform the same tasks at the same machines. From there podsop’d technique speeds up the ripening process of the eggs within a single ovary. This allows individuals to use the ova and sperm of the same person within two years. After being fertilized embryos are put in a bottle for two hundred and sixty-seven days just like a human is in the womb. Th e world state just wants to create a society with economic ideologies. â€Å"From each according to his ability, to each according to his need† (Marx’s). According toShow MoreRelatedA Brave New World by Aldous Huxley668 Words   |  3 PagesIn Brave New World, there are similarities that have a deeper meaning that we can understand. There are personal effects in Aldous Huxley life that contribute to what he has written in the book. Aldous Huxley throughout his life have seen, done, and events have happened to him, just like all of us, but he has expressed it in his book. So when Aldous wrote the he had so many ideas. I have read the book; it’s notRead MoreBrave New World by Aldous Huxley811 Words   |  3 Pages Brave New World is based around characters who gave up the right of freedom for happiness; characters who ignored the truth so that they could live in a utopian civilization. The deceiving happiness was a constant reminder throughout the book. Almost every character in Brave New World did whatever they could to avoid facing the truth about their own situations. In this society, happiness is not compatible with the truth because the World State believes that happiness was at the expense of theRead MoreBrave New World By Aldous Huxley1525 Words   |  7 PagesA Brave New Feminist The novel Brave New World written by Aldous Huxley in 1932 is known for its social satire, utopian values, and unusual standpoints on stereotypical gender roles. In this time where futuristic technology has completely taken over, and men and women are given the same opportunities for everything, â€Å"the genders appear equal within the social order; both men and women work at the same jobs, have equal choice in sexual partners, and participate in the same leisure pursuits† (MarchRead MoreA Brave New World by Aldous Huxley664 Words   |  3 Pagesfor the fact being in the future and in the past time has changed and many differences were made. In his Dystopian Society Huxley portrays masses of niches where the government produces clones for specific reasons. Huxley decides throughout Brave New World that cloning humans is unethical. He then becomes in contact with the society’s most powerful Alphas and Betas clones. Huxley suggest in BNW that lower class groups in clo ning humans to act like servants to terrorize them into working hard conditionsRead MoreA Brave New World by Aldous Huxley1189 Words   |  5 Pages In the world of sex, drugs, and baby cloning you are going to be in many situations where you feel like the world we live in should be different. In the story Brave New World, they had sex with multiple partners along with a very bad use of drugs. It is weird that Aldous Huxley wrote this book in 1931 about the world he was living in during that time and how it is similar to the world we live in today. Nowadays, drugs are still being used and people are still engaging in sexual encounters withRead MoreBrave New World By Aldous Huxley968 Words   |  4 PagesAldous Huxley’s utopia in Brave New World foreshadowed and illuminated the complications within modern day society. Upon its release, the narrative became widely banned all over the United States due to the unorthodox thoughts and actions of multiple characters in it. Early readers, as well as modern day audiences, feared and rejected the ideals that Huxley incorporated into his perfect society; however, our society today is heading towards the dark paths the older generations desired to avoid. Read MoreA Brave New World by Aldous Huxley895 Words   |  4 Pagesthe novel Brave New World, Aldous Huxley tells of a society where everyone is the same but, compared to t oday’s society, everything is different. Huxley tells of a world where everything that happens or takes place is because of one’s own desire and nothing more. The hero in the novel, a â€Å"savage† named John, is Huxley’s main focal point. It is through his eyes and mind that the reader sees what’s going on. Now when I read this novel, I began to think, â€Å"Could this perfect, conformed world actuallyRead MoreA Brave New World by Aldous Huxley1684 Words   |  7 Pagesimperfect world and is usually only a hopeful dream. These types of worlds can greatly be described in detail through the world of science fiction. Aldous Huxley was an English writer who lived during a time when war and chaos were engulfing the world. His works reflect his view and thoughts on a dystopia, which is a false utopia, and describes what could occur in possible governments of the world. The ability to understand and dive into the thoughts of the author is what make s world literatureRead MoreA Brave New World by Aldous Huxley614 Words   |  2 Pagesthem truly happy. What if someone were to tell you that what you thought was true happiness was all an illusion. In a Brave New World by Aldous Huxley people in the world state are conditioned and drugged up by soma to not experience true happiness. In a world that is perfect, human beings do not have to depend on drugs to keep our world in balance. In a Brave New World by Aldous Huxley there is always a perfect drug called soma that keeps everyone happy, which they have based their society on. ThisRead MoreA Brave New World by Aldous Huxley948 Words   |  4 PagesWelcome to a world were â€Å"Brave† is not just a word; It has a true meaning. This is a story were everything as you know it, doesn’t seem to be right and will completely change your way of thinking. When this story was written, life was very harsh for many people†¦.Mostly for the author who wrote â€Å"Brave New World† During this time (1930s) they didn’t have much sexual content Living The Future Of The Past In The Present†¦.. In the air; But Aldous made a future full of sex for them and we are the

Visual Arts in the Philippines Essay Example For Students

Visual Arts in the Philippines Essay The Visual Arts in the Philippines Art had a vital function in pre-colonial society. The early native artists showcased their talent and skills in making of pots, bamboo containers, shell and bead jewelry. They ornamented it with various designs derived from their agricultural mode existence, such as, symbols of the fields and streams, clouds, sun and stars, lightning, bird or animal shapes. These designs acquired a social meaning and name to express authority, social position or identification in an agrarian society. Pre-colonial art was made for religion and ritual. The early sculptors carved tastes of wood and stone representing ancient or the spirit of ancestors. The Meaningful Jar is found in Planar, it is classified as a secondary burial jar. On the lid of the jar is a boat with two human figures representing two souls on a voyage to the afterlife. The boatman is seated behind a figure whose hands are crossed on the chest. The position of the hands is the traditional Filipino practice observed when arranging the corpse. The Meaningful Jar signifies the belief of early Filipinos in life after death. Its amazing how the colonizers used art as a tool to propagate the Catholic that through beautiful images and how they used images to show Chrisms life and passion. Even though the ethnic art forms such as pottery, weaving and metalwork were retained; the Spaniards introduced new art forms. Native indigo acquired economic wealth and became what was to be called the illustrator, meaning enlightened and educated. The developments paved the viva for Filipino illustrator to send their children to universities in Europe. They were exposed socio-political ideas generated by the French Revolution and they also adapted Western cultural standards, criteria and manners. Painters from the Visas were noted for their skillful manipulation Of the technique. Their paintings of saints and religious scenes show figures in frontal and static positions. Of all the new art forms introduced, the natives took to sculpture. They transformed the carvings into sculpture of the saints. Am really curious how they did that, I want to see how they make it. In the 19th century, art was only for the church and religious use, Therefore, almost all the carving and sculptures are for the church. For instance, the church door and the facade of hurries may be carved from the coral stone and volcanic rock. It may also have carved images of saints, floral decorations and leaf d ©core. Based on the article, I dont see how we can relate on the pasts culture. Way back before, they give 50 much importance in art and there are many well-known artists, unlike today. The only people who can afford painting before are who had a class and it was for the church. The artists before makes legendary artworks like Juan Ulnas Spoliation. In our present situation, dont see how our society value art anymore. I think what only matters to them is the mainstream.

Unknown Citizen VS The enormous radio Essay Example

Unknown Citizen VS The enormous radio Essay The Unknown citizen by W.H. Auden and The enormous radio by John Cheever both share the same idea about society. Both the poem and the short story are hypocritical and show how individuals hide behind the shield of conformity. In the Unknown Citizen Auden describes the perfect man, yet in whos eyes does he meet perfection? Thefirst time I read the poem I interpreted it differently than I do now. Ifirst thought that the character was the ideal person who reached ultimate perfection yet as I read it a second time I realized I was wrong. In all of the lines that I thought were complimentary, as I reread them I found them very impersonal and vague. In line nine Auden says he wasnt odd in h is ways, In lines fourteen -fifteen he bought the paper everydayreactions were normal in every way, and also in line twenty-three he held proper opinions for this time of year. I read all of these as very general, like the speaker is rewarding him for being a perfect clone of what every one else is. The speaker in this poem is always referred to aswe therefor the speaker must be society. In the conclusion of the poem the speaker questions wether the man was happy and free and answers it himself by saying the question is absurd and if he was not okay, they would know. Yet Im sure everything was not perfect in this mans life, but they didnt know. I also interpreted the title differently, the unknown citizen this also contributed to my idea of this man being just like everyone else. Because he is unknown for his accomplishment because it is the norm, he did nothing more and nothing less than what was expected of him. He didnt get fired and noone complained about him yet the speaker doesnt go on to explain the important role he played. The speaker identifies the man as JS/07/m/378.

Marketing Communications Article essays

Marketing Communications Article essays In completing this analysis of an article, I chose an article by Columbus (2006) that illustrates how marketing departments both in manufacturing and enterprise software companies are striving to stay in touch with their customers more than before, often using new approaches to do this. In terms of the credibility of the article, there is sincerity and honesty in the authors voice, as he is advocating a new perspective on how to understand customers, not a specific product or service to accomplish the task. The author has a bias to the non-traditional approaches companies can use to listen to their customers, and shows an impatience with marketing organizations that only rely on dated cuase-and-effect relationships in relating to their customers. The central theme of this marketing communications article by Columbus (2006) is that its time for marketing departments to snap off the auto-pilot of how they have always done business and embrace user-generated forms of media including blogs. What is fascinating about the article is the move by software company SAP to invite bloggers to a recent event and freely let them report on it. This is a risky move but for the company profiled, SAP, it turned into a huge marketing communications win, as bloggers gave more immediate and unbiased reporting of one of the software companys largest events ever. The central theme continues with getting back in touch with customers and earning their trust. The author asks if the reader would trust their company to do business with them. Thats a provocative statement. The audiences for this article are marketing managers, directors, and vice presidents in manufacturing and software companies. Columbus (2006) makes some excellent points with regard to rejecting the status quo of how marketing has always been done in companies and calls for an embracing of major change. While ...

A Brief Guide to the Sociology of Globalization

A Brief Guide to the Sociology of Globalization The sociology of globalization is a subfield within sociology that focuses on understanding the structures, institutions, groups, relationships, ideologies, trends, and patterns that are particular to a globalized world. Sociologists whose research lies within this subfield focus on how the process of globalization has shifted or changed pre-existing elements of society, new elements of society that may have evolved in response to globalization, and the social, economic, political, cultural, and environmental implications of the process. The sociology of globalization contains the study of economic, political, and cultural globalization, and importantly, examines the interplay of all three aspects, as they are all mutually dependent on one another. When sociologists focus on the economic aspects of globalization, they examine how the capitalist economy has evolved from a pre-globalization state. They research legal changes in the regulations of production, finance, and trade that either facilitated or are responses to the globalization of the economy; how the processes and relations of production are different in a globalized economy; how conditions and experiences of labor, and the value of labor, are particular to a globalized economy; how globalization changes patterns of consumption and distribution; and what may or may not be particular to the business enterprises that operate in a global economy. Sociologists have found that the deregulation of the economy that allowed for its globalization have led to a rise in insecure, low-wage, and unsafe work around the world, and that corporations have amassed unprecedented levels of wealth during capitalism’s global epoch. To learn more about economic globalization, see the work of William I. Robinson, Richard P. Appelbaum, Leslie Salzinger, Molly Talcott, Pun Ngai, and Yen Le Espiritu, among others. When studying political globalization, sociologists focus on understanding what has changed or is new about political institutions, actors, forms of government and governance, the practice of popular politics, modes of political engagement, and the relationships between them in a global context. Political globalization is intimately connected to economic globalization, as it is within the political realm that decisions about how to globalize and run the economy were and are made. Sociologists have found that the global era has wrought entirely new forms of governance that are global in scope (the transnational state), made up of organizations of heads of state or high-level representatives from many nations who determine the rules for global society. Some have focused their research on the implications of globalization for popular political movements, and have illuminated the role of digital technology in facilitating globalized political and social movements that reflect shared idea s, values, and goals of people all over the world (like the Occupy movement, for example). Many sociologists carve a distinction between â€Å"globalization from above,† which is globalization determined by the leaders of transnational corporations and the transnational state, versus â€Å"globalization from below,† a democratic form of globalization called for by popular movements. To learn more about political globalization, see the work of Josef I. Conti, Vandana Shiva, William F. Fisher, Thomas Ponniah, and William I. Robinson, among others. Cultural globalization is a phenomenon connected to both economic and political globalization. It refers to the export, import, sharing, repurposing and adapting of values, ideas, norms, common sense, lifestyles, language, behaviors, and practices on a global scale. Sociologists have found that cultural globalization occurs via the global trade in consumer goods, which spreads lifestyle trends, popular media like film, television, music, art, and material shared online; through the implementation of forms of governance borrowed from other regions that reshape everyday life and social patterns; the spread of styles of conducting business and of working; and from the travel of people from place to place. Technological innovation has a great impact on cultural globalization, as recent advances in travel, media production, and communication technology have brought wide-scale cultural shifts across the world. To learn more about cultural globalization, see the work of George Yà ºdice, Mike Featherstone, Pun Ngai, Hung Cam Thai, and Nita Mathur.

Contemporary Issues in Leadership & Management Essay

Contemporary Issues in Leadership & Management - Essay Example in Newcastle England with a student population of over 40,000 students and over 6000 students being full time students while the rest are part- time students. The students come from all over the world with over 40 different nationalities. It’s based next to the train station, metro station and the international airport thus making it easily accessible. The mission statement of the institution aims at meeting the educational needs of the students, providing quality education, value and appreciates the diversity of its community, provide modern resources. It also involves valuing their students and members of staff while securing a future for the institution through growth and development. They offer various courses in different professions such as film studies, business studies, accounting, information technology, economics, English and literature, government, history, journalism, politics and physics. The college has an ultra modern lifestyle academy worth over 16 million pounds with a sports, tourism and beauty centre. It has an excellent restaurant facility, a gym and also a salon for students to relax and rejuvenate after a long and tiresome day. The salon is located at the top most floor of the building with excellent facilities for hair treatment, hair cuts and a nail bar and the services are available at affordable prices. They also have cardiovascular equipment, training machines, a fitness studio and they offer various classes in yoga, Pilates and different kinds of exercises to allow the students to keep fit. While at the Spa, students can enjoy Jaccuzi, relaxation beds, steam baths and a whirlpool .They also boast of the finest restaurant with great menus to enjoy. At the performance academy, they have a theatre that allows all the students to relax. It has a recording studio, a radio station, dancing studio, media production facilities, and performance theatres.The Mandela building has offered the Art and design students an opportunity to express

Private and public school Essay Example | Topics and Well Written Essays - 500 words

Private and public school - Essay Example It is much less costly to learn in a public school which is offered free by the government than a private school. Of course, with private schools dependent on tuition, private grants and donations to finance their operations, they would have to be costly. IES gives an estimate of the average tuition fees for US private day schools at $12,000, $13,000 and $15,000 for grades 1 to 3, 6 to 8 and 9 to 12 respectively. In most cases, these figures exclude the cost of books and other school supplies. It therefore makes economic sense to enroll into a public school. Generally, students in public schools receive the most current curricula, thus gain appropriate skills to survive in the modern world. As noted by Strauss, public school teachers would be more likely to have certification and undergo continuous training in their respective areas of studies. This keeps them up-to-date on research-based instructional standards and also on resources supported by relevant professional entities. On the other hand, private school teachers would be rarely impelled to undertake such trainings. Despite much criticism, it would be appreciated that current instructional practices and teacher certification play a critical role in the performance of students in public schools. However, critics of public schools argue that private schools perform better academically than public schools. As noted by Strauss, a majority of private schools are operated in a closed door fashion. This has been noted to boost their performance. Additionally, proprietors of such schools do all within their means to make sure their students pass so as to be competitive in their business. Teachers spend more time with the students than would be the case in public schools. They even develop customized assessment systems for their students to better understand their learning styles and help them succeed academically. Nonetheless, credible studies that statistically adjust these

South America Essay Example for Free

South America Essay South America is a continent composed of twelve countries and one French colony. The Spanish-speaking countries are: Argentina, Bolivia, Chile, Colombia, Ecuador, Paraguay, Peru, and Venezuela. The former colonies of Guyana and Suriname use English and Dutch, respectively, as their official languages, although many in their populations speak relatively same languages. The same can be said for the French colony of Guiana, the home of the cayenne pepper, where French is the official language. The geography of South America is even more varied than that of North America, with long coastlines, lowlands, highlands and mountains, and tropical rain forests. The climate varies from tropical, lying as it does across the Equator, to alpine in the high Andes, the backbone of it. The cuisine of South America reflects this rich diversity of culture and geography. The local cookeries of pre-Columbian South America have gradually come together with imported cuisines from Europe and Asia. While the Spanish and Portuguese explorers introduced their own culinary traditions to the native peoples of South America, indigenous ingredients changed the cuisines of the Old World. The South American contributions included chocolate, vanilla, maize which is corn, hot peppers called aji in South America, guavas, sweet potatoes, manioc called cassava in South America, tomatoes, potatoes, avocados, beans, squash, peanuts, quinine, and papayas, as well as turkeys. Maize plays a key role in the cuisine of South America, and it is clearly different from the maize now grown in the Old World, grown mostly obvious in its larger kernels. The potato is another vegetable indigenous to South America that has played an important role in cooking worldwide. There are also many vegetables in South America largely unknown beyond the continent, including ahipa, arracacha, maca, yacon, olluco, and oca. The demographics of South America are critical for understanding the diversity of its cuisines. In countries like Bolivia, Ecuador, and Peru, the indigenous populations are most common, and their foods and food ways are the most important cuisines. In Argentinas the cuisine was heavily influenced by a large European immigration by Spaniards and Italians. Throughout South America, there is also an African influence due to the slave trade, which has added to the culinary mix. Venezuela was discovered in 1498 by Columbus when he found the mouth of the Orinoco River. In 1499 the Venezuelan coast was explored by Alonzo de Ojeda and Amerigo Vespucci. Vespucci, coming upon an island in the Gulf of Maracaibo, called it Venezuela because, according to legend, the native villages were built above the water on stilts. Venezuela rises from lowlands to highlands with coffee plantations moving up to the white-capped Andean peaks. It has a mild climate due to its nearness to the Caribbean. Caracas, Venezuelas capital, is the cultural, commercial, and industrial activity. Now I will tell you some local dishes that are known in Venezuela. Venezuelan cuisine relies heavily on maize. The two most important preparations are hallacas and arepas. Hallacas traditionally eaten during holidays, especially Christmas, boiled dumplings wrapped in banana leaves, but there are so many variations, depending on region and family tradition. Hallacas are made with a dough made of maize flour mixed with water, which is then filled with meat, vegetables, and spices. Arepas are versatile flatbreads, also made of maize flour, that can be baked, grilled, fried, or steamed and served either sweet or savory. Black beans, called caviar criollo, are a Venezuelan favorite. They are served with arepas and are also part of the national dish, pabellon caraqueno. A hearty dish, it is said to resemble the national flag, pabellon, because of the colors of the beef, beans, rice, and plantains in it. Arequipe, milk pudding is milk cooked with sugar until very thick, is a favorite dessert in Venezuela, as it is throughout South America. It has different names in different places, but is perhaps best known in the United States as dulce de leche. The traditional beverages of Venezuela are chicha, made of stirred up maize, and masato. The second largest nation in South America, Argentina extends from the subtropics to Tierra del Fuego. Although now a separate country, Argentina was once part of the Viceroyalty of the Rio de la Plata, the River Plate with Uruguay. The pampas are primarily cattle country and famous for ranching and farming, but this fertile land also produces good crops and fine wine. Here are some local dishes from Argentina. Finger foods are very popular and are served in cafes, called whiskerias, that evolved from tea shops. Empanadas, stuffed pies, are popular throughout South America, and in Argentina they come in various sizes and are eaten as hors doeuvres, for light lunches, or with cocktails. One popular filling combines meat and fruit. I hope you learned a lot about South America. Here are some delicious recipes from South America. Couve a Mineira Shredded Kale AMOUNT INGREDENT 2lbs fresh kale 1/4cup olive oil or bacon fat 1/2cuponions 1/4inch dice 1garlic clove, minced to tastesalt and pepper PROCEDURE 1. Trim blemishes and tough stems from kale leaves. rinse thoroughly under running water. 2. layer leaves on top of eachother and slice crosswise into very thin strips. 3. heat oil over medium high heat, add onions and garlic and cook 3 to 5 minutes until softened 4. add kale and cook about 5 to 7minutes stirring often until kale is softened but not discolored or browned Season to taste. Aji Criollo Creole hot pepper salsa AMOUNT INGREDENT 4RED OR GREEN SERRANOS OR JALAPENO PEPPERS SEEDED AND MINCED 6TWATER 1/2t SALT 1/4CUPGREEN ONION WHIT PART ONLY MINCED 2TCILANTRO OR PARSLEY LEAVES MINCED PROCEDURE 1. COMBINE PEPPERS, 2 TABLESPOONS WATER AND SALT PIRE IN BLENDER 2. COMBINE PURE WITH GREEN ONION CILANTRO AND REMAINING WATER AND MIX WELL THIS IS BEST SERVED THE SAME DAY MADE.

Character Study of Blance Dubois in A Streetcar Named Desire, by Tennessee Williams :: A Streetcar Named Desire Essays

Character Study of Blance Dubois Tennessee Williams was once quoted as saying that "symbols are nothing but the natural speech of drama...the purest language of plays" (Adler 30). This is clearly evident in Williams’s A Streetcar Named Desire. As with any of his major characters, any analysis of Blanche DuBois much consist of a dissection of the play’s dialogue, supplemented by an understanding of the â€Å"language† of symbols in which Williams often speaks. Before one can understand Blanche's character one must understand the reason why she moves to New Orleans and joins her sister, Stella, and brother-in-law, Stanley. By analyzing the symbolism in the first scene, one can understand what prompted Blanche to move. Her appearance in the first scene "suggests a moth" (Williams 96). In literature a moth represents the soul. So it is possible to see her entire voyage as the journey of her soul (Quirino 63). Later in the same scene she describes her voyage: "They told me to take a streetcar named Desire, and then transfer to one called Cemeteries and ride six blocks and get off at Elysian Fields" (Quirino 63). Taken literally this does not seem to add much to the story. However, if one investigates Blanche's past one can truly understand what this quotation symbolizes. Blanche left her home to join her sister, because her life was a wreck. She admits, at one point in the story, that "after the death of Allan [her husband] intimacies with str angers was all I seemed able to fill my empty heart with" (Williams 178). This â€Å"desire† is the driving force, the vehicle of her voyage. It was this desire that caused her to lose her high school teaching position, and it is this desire that brings her to the next stop of her symbolic journey, â€Å"Cemeteries,† and finally to "Elysian Fields". The inhabitants of this place are described in Book six of the Aenied: â€Å"‘They are the souls,’ answered his [Aeneas'] father Anchises, ‘whose destiny it is a second time to live in the flesh and there by the waters of Lethe they drink the draught that sets them free from care and blots out their memory.’"(Quirino 61) This is the place of the living dead. Blanche came to Elysian Fields to forget her horrible past, and to have a fresh start (Quirino 63). In fact Blanche admits in the fourth scene that she wants to "make (herself) a new life" (Williams 135).

History of Shakeys Essay

Shakey’s Pizza was founded in Sacramento, California, on April 30, 1954, by Sherwood â€Å"Shakey† Johnson and Ed Plummer. Johnson’s nickname resulted from nerve damage following a bout of malaria suffered during World War II. The parlor opened on the first weekend, but since the pizza ovens were not yet completed, only beer was served and Shakey took the profits from beer sales and bought ingredients for pizza the following Monday. Shakey personally played dixieland jazz piano to entertain patrons. Shakey’s initially became known outside Sacramento, not for its pizza, but for the jazz program it sponsored on a regional radio network. Shakey Johnson is honored in the American Banjo Museum in Oklahoma City, Oklahoma, for his longtime use of banjo music at his pizza parlors. Other live music, including piano, was also a staple in the old Shakey’s parlors. The original store (a remodeled grocery store) at 57th and J Streets in Sacramento remained in bu siness until the mid 1990s. Expansion The second Shakey’s Pizza Parlor opened in Portland, Oregon, in 1956. Shakey’s opened their third parlor in Albany, Oregon, in 1959, which was the first building Shakey’s actually owned and the first building to be built in the distinct building style for which Shakey’s is known. It now operates as a used bookstore. According to Johnson, Shakey’s Pizza engaged in little market research and made most of its decisions on where to locate stores by going where Kinney Shoes opened stores. By the time Johnson sold his interest in 1967, there were 272 Shakey’s Pizza Parlors in the United States. The first international store opened in Winnipeg, Manitoba, Canada, in 1968. By 1975, the company had expanded to the Pacific Rim, including Japan and the Philippines. There are now more branches in the Philippines (then under San Miguel Corporation) than in the United States. Sale to Colorado Milling Shakey Johnson sold his half of the company for $3 million to Colorado Milling and Elevator in 1967, which acquired Plummer’s half for $9 million the next year. Second sale Shakey’s was again sold, this time to Hunt International Resources in 1974. Two franchisees bought the chain in 1984 and they sold out to Inno-Pacific Holdings of Singapore in 1989. Most of the U. S. stores closed during the time Inno-Pacific owned the chain. Some of the remaining franchisees took Inno-Pacific to court in 2003. Before this could come to trial, Shakey’s was sold to Jacmar Companies of Alhambra, California, in 2004. Jacmar had been the franchisee of 19 Shakey’s restaurants. At the time Hunt International bought Shakey’s in 1974, the restaurant chain had approximately 500 stores throughout the United States, including a store as far east as Cockeysville, Maryland. As of 2008, there were 63 stores total, with 55 of them in California. As of June 4, 2011, there are 58 Shakey’s restaurants in the US. 51 are located in California, the remainder are located in Auburn, Alabama; Nogales, Arizona; Warner Robins, Georgia; Waipahu, Hawaii; American Fork, Utah; Renton, Washington; and Spokane, Washington. Shakey’s has begun to open new franchises in new and existing territories. The most recent Shakey’s opened was in American Fork, Utah, with a buffet available open to close. Shakey’s in Iowa, Illinois and Northwest Indiana also featured an all day buffet in the 80’s. Other locations typically offer a weekday lunchtime buffet only.

Miss Julie/a Dolls House

2) Miss Julie/ A Dolls house DFK 120 Erene Oberholzer 11045231 Dr. M. Taub 4 September 2012 In this essay two plays, Miss Julie written by August Strindberg, and A Dolls House written by Hendrik Ibsen will be compared and concerns such as gender, identity and class will be contextualized. The section I’ve chosen to portray realism and other elements concerning these two plays resourced to the last pages of both scripts. As I see the last pages construct the difference between the plays and characters. Both these plays inform a strand of realism, as in the Traditional Western canon.Third world text can be characterized by their degree of immediacy, topicality, mimetic quality, and even social realism (Gugelburger, G. M:1991). Realism: The term Realism introduces a strand of thought and considers the world as not reality but, mere appearance. We have no access to â€Å"reality† other than through representations. Yet, all representations only show us particular perspectiv es on reality. When people use the term â€Å"realistic† to describe a film they are saying the film shows them an image of reality that they have come to know.Realism is a constructive construct, produced by reconcilable codes and conventions which change over time. Realism has been constructed to point out existing social reality. Naturalism, on the other hand, conveys a representation that looks sounds and feels like the actual world outside the work of art. Naturalism looks sounds and feels like the things we would expect (Bob Nowlan [sn]: [sp]). Where Ibsen trends more to the line of realism, Strindberg informs naturalism in his writings. For Strindberg ‘good’ naturalism looked for natural conflicts. For him true naturalism meant truth to nature.He was determined to have his plays deal with fundamental truths. Miss Julie contains traces of symbolism, which were born out of the foundation of naturalism. Although many believe that due to the use of symbolic af fects in Miss Julie, the play drifts away from the naturalistic, and more to the realistic. Strindberg used all the elements needed for the development of the plot and the transference of superiority from Julie to Jean. Naturalism does not help for the development of the plot, whereas realism is a structure that reveals real life events and is focused on the people portrayed, as shown in Miss Julie.Strindberg wanted to create dramatic illusion. His audience was to be completely convinced of the reality of the world off stage, and then transported into a sphere of influence. Ibsen’s contribution to realism began when he consciously started to dramatize the forces and frictions of modern life. Ibsen indicates in A Dolls House that he was creating a particular life through Nora. Ibsen’s dialogue of A Dolls House comes of naturally; he wanted the spectator to sit down, listen and look at events that happens in real life.Ibsen wrote mainly about hidden relationships, social conversion and secret fears and anxieties Strindberg’s play was actually written as a response to Ibsen’s A Doll house. Ibsen wrote his plays advocating women, and Strindberg had a contrary view. Hendrik Ibsen’s attitude toward society is evident in his double vision of a secure social position. On the one hand, it’s a defense against attack, on the other; such concerns lead to hypocrisies and superficial values. His play reveals him as far more than a realist (Taylor, J. 972: [sp]). Comparing: My examples of both plays illustrate the elements of gender, identity and class. Both playwrights scripts set the last page out to set everything about the differences of these elements. By the ending we can see the fall (Strindberg) and rising of the woman (Ibsen) in social society that time. Gender, class&identity in A Dolls House: Hendrik Ibsen was known as the father of modern drama as he helped popularize realism. He became an observer of the real human life and informed realism in drama.In 1877 Norway’s social structure influenced Ibsen’s writings. He wanted to extol freedom and truth in his people. A Dolls House questions the suppressed role of women in that time’s society and also introduced the woman as having their own goals and own purposes. Torvald reveals many times his prejudice viewpoint on gender roles. He believes his wives duty is to be at home and embarks on her to always appear beautiful. The central conflict in this playwright revolves around Trovald’s controlling treatment of his wife.The tragedy of this story is not only about a man controlling his wife, but also the â€Å"dehumanizing of the children† (Mahal 2012;476). They are never given a chance to improving their position in the society. Nora, in the beginning of the play, seems to be happy and content whereas she acts out child like qualities. When Torvald walks in Nora’s childlike qualities becomes more transparent. His true character is later revealed when he accuses Nora of forgery and when he tries to disown her. His attitude changes when everything is sorted out, but she walks out of the marriage.Nora is depicted until the end of the play as a â€Å"helpless, mindless fool† (Mahal 2012: 476). In the end of this story this degrading treatment of Nora by her husband is resolved. This play stresses upon the status of women and how their roles were perceived, as mothers and wives. Nora feels like she’s been used as doll for her father and her husband, with no depth in their relationships. Nora exits her ‘doll’s house’ with a door slam, emphatically resolving the play with an act of bold self-assertion. A Doll’s house appears to mislead the audience of the characters true colors.Our first impression of Nora is that she is childlike and Torvald is seen as strong. The play’s climax leads to the expose of resolving identity confusion. Nora becomes to be a brave woman and Torvald a sad man. Gender, class&identity in Miss Julie: Strindberg was a Swedish playwright and drew his writings from personal experiences. He failed at three marriages. Circumstances made him a naturalistic writer. He was known as a misogynist and a â€Å"women hater†. In Miss Julie (1879) he expresses his hatred for the opposite sex.He was forced to write a second ending for the play after much controversy. The play was censored all over Europe as the play was socially offensive to women. The daughter of a count has an affair with a valet, who in turn forces her to commit suicide. Strindberg had an eye for injustice, but only dealt with the problem of women’s rights as a facet of realism in his plays. Julie suffers an identity crisis and displays her regard for class and gender conventions. She mingles with the servant when a party is thrown.She expresses absurd behavior but on other times she is coy. Jean warns her of her behavior as she was seen as a temptress. She wavers between the high and low class identity, and is in the end confused with her own identity. Julie also identifies herself with both female and male figures. She confesses she has no self she can call her own. The characters in Miss Julie are portrayed through gender, class and ideology. In the end she orders Jean to hypnotize her to commit suicide. The play reveals Julie having no control over her sexual instincts.Once Julie and Jean seduced each other, their lives are changed (Ramandeep Mahal 2012: [sp]) mentions that â€Å"the aristocrat in the social sphere becomes the slave of the valet and the valet becomes the aristocrat in the sexual sphere as Julie lowers herself beyond redemption†. Julie is seen as an example of the naturalistic movement. â€Å"The characters are seen as helpless products of hereditary and environment who interact with their minds and bodies, as they would in real life† (Mahal 2012: [sp]). Both playwrights by Ibsen an d Strindberg came of shocking the audience of their time, with the way they portrayed their women characters.They’re portrayal of sex and divorce was set off to much controversy (Mahal 2012:475). A Dolls House is considered to be more feminist work, where Strindberg has been seen as â€Å"his arch enemy† on that point. Ibsen has been seen to deny writing in a feminist point of view; he has said many times that he wrote for the â€Å"everyday man†. Strindberg tended to emancipate woman. For example when Julie grows conscious about her humiliation she falls to Jean’s knees. Jean triumphantly stands over her. This also symbolizes the hierarchy of the 1800’s.These ideas govern the central world of the everyday in the aspect that they inform social hierarchies and show out elements of real happenings people experience everyday. Women were demanded by men, and men were befallen to the beauty of women. In that time of social structure woman belonged in th e kitchen (As Strindberg’s points out in Miss Julie) and they were there to raise the kids and beautify their homes. That was the real world. Some of these conventions still stand today in aspect of class and gender. Resources: Ibsen, H. A. A Dolls House. Gugelburger, G.M. 1991. â€Å"Germainistik†, the Canon, and Third world literature. Mahal, R. 2012. A comparative study of Portrayal of women in Ibsen’s A Dolls House and Strindberg’s Miss Julie. Available. [o]. Accessed 2 September 2012 www. rspublication,com Lukas, Nowlan, B. An introduction to the problematics of Realism in video, film, and moving image- culture. Available. [o]. Accessed 2 September 2012 www. uwec. edu/ranowlan/realism film_video_moving-imag_culture. html. Taylor, J. C. 1972. Ritual, realism, and revolt: Major traditions in the drama. New York: Schribner.

Less is More When it Comes to Unique

Less is More When it Comes to Unique Less is More When it Comes to Unique Less is More When it Comes to Unique By Maeve Maddox The word unique is related to a whole class of words derived from the Latin word for one, (unus) for example: uniform, unilateral, and unicorn. Soldiers tend to look alike when they are in uniform. Among allied states, a unilateral action is one taken by one member or side only. (Latin latus = side) A unicorn has one horn. (Latin cornus = horn of an animal) The word unique has the meaning one of a kind. It is a useful word and the widespread misuse of it tends to dissipate its usefulness. Listen to any talk show and you will hear people say that something or other is very unique, or rather unique, or somewhat unique. Such usage corresponds to saying that a woman is somewhat pregnant. With unique (as with pregnancy) there is no middle ground. If something is unique, thats it. To precede the word with an intensifier like very or a comparative like less or more, defeats the purpose. That is not to say that one mustnt ever use a word to modify unique. One CAN say that a thing is: nearly unique really unique perhaps unique in some respects unique but never ever very unique. TIP: Preserve the unique usefulness of the word unique by thinking twice before putting a modifier in front of it. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:Congratulations on or for?Latin Words and Expressions: All You Need to KnowWhen to Spell Out Numbers

The European Overseas Empires - Overview

The European Overseas Empires - Overview Europe is a relatively small continent, especially compared to Asia or Africa, but during the last five hundred years, European countries have controlled a huge part of the world, including almost all of Africa and the Americas. The nature of this control varied, from the benign to the genocidal, and the reasons also differed, from country to country, from era to era, from simple greed to ideologies of racial and moral superiority such as The White Mans Burden. They are almost gone now, swept away in a political and moral awakening over the last century, but the after-effects spark a different news story almost every week. A Desire to Find New Trade Routes Inspired Exploration There are two approaches to the study of the European Empires. The first is straightforward history: what happened, who did it, why they did it, and what effect this had, a narrative and analysis of politics, economics, culture, and society. The overseas empires began to form in the fifteenth century. Developments in shipbuilding and navigation, which allowed sailors to travel across the open seas with much greater success, coupled with advances in maths, astronomy, cartography, and printing, all of which allowed better knowledge to be more widely spread, gave Europe the potential to extend over the world. Pressure on land from the encroaching Ottoman Empire and a desire to find new trade routes through to the well-known Asian markets- the old routes being dominated by Ottomans and Venetians- gave Europe the push- that and the human desire to explore. Some sailors tried going around the bottom of Africa and up past India, others tried going across the Atlantic. Indeed, the vast majority of sailors who made western voyages of discovery were actually after alternative routes to Asia- the new American continent in between was something of a surprise. Colonialism and Imperialism If the first approach is the sort you will encounter mainly in history textbooks, the second is something youll encounter on the television and in the newspapers: the study of colonialism, imperialism, and the debate over the effects of empire. As with most isms, there is still an argument over exactly what we mean by the terms. Do we mean them to describe what the European nations did? Do we mean them to describe a political idea, which we will compare to Europes actions? Are we using them as retroactive terms, or did people at the time recognize them and act accordingly? This is just scratching the surface of the debate over imperialism, a term thrown around regularly by modern political blogs and commentators. Running alongside this is the judgmental analysis of the European Empires. The last decade has seen the established view- that the Empires were undemocratic, racist and thus bad- challenged by a new group of analysts who argue that the Empires actually did a lot of good. The democratic success of America, albeit achieved without much help from England, is frequently mentioned, as are the ethnic conflicts in African nations created by Europeans drawing straight lines on maps. Three Phases of Expansion There are three general phases in the history of Europes colonial expansion, all including wars of ownership between the Europeans and indigenous people, as well as between the Europeans themselves. The first age, which began in the fifteenth century and carried on into the nineteenth, is characterized by the conquest, settlement, and loss of America, the south of which was almost entirely divided between Spain and Portugal, and the north of which was dominated by France and England. However, England won wars against the French and Dutch before losing to their old colonists, who formed the United States; England retained only Canada. In the south, similar conflicts occurred, with the European nations being almost thrown out by the 1820s. During the same  period,  European nations also gained influence in Africa, India, Asia, and Australasia (England  colonized  the whole of Australia), especially the many islands and landmasses along the trading routes. This influence only increased during the nineteenth and early twentieth century, when  Britain, in particular, conquered India. However, this second phase is  characterized by the New Imperialism, a renewed interest and desire for overseas land felt by many European nations which prompted The Scramble for Africa, a race by many European countries to carve up the entirety of Africa between themselves. By 1914, only Liberia and  Abysinnia  remained independent. In 1914, the First World War began, a conflict partly motivated by imperial ambition. The consequent changes  in  Europe and the world eroded many beliefs in Imperialism, a trend enhanced by the Second World War. After 1914, the history of the European Empires- a third phase- is one of gradual  decolonization  and independence, with the vast majority of empires ceasing to exist. Given that European colonialism/imperialism affected the whole world, it is common to discuss some of the other rapidly expanding nations of the period as a comparison, in  particular, the United States and their ideology of manifest destiny. Two older empires are sometimes considered: the Asian part of Russia and the Ottoman Empire. The Early Imperial Nations England, France, Portugal, Spain, Denmark, and the Netherlands. The Later Imperial Nations England, France, Portugal, Spain, Denmark, Belgium, Germany, Italy, and the Netherlands.

THE PERSUASIVE SPEECH Essay Example | Topics and Well Written Essays - 500 words

THE PERSUASIVE SPEECH - Essay Example As we know, those who oppose gun control usually highlight the necessary for self-protection. They also maintain that individuals with guns would ensure self defense when police fail to provide protection to general public. However, evidently gun is not devised to threaten or injure someone but to kill. Hence, the free use of guns must be banned despite the so called benefits. In the first place, once gun becomes a common utensil like knife or pen nobody will take serious care of it. Evidences show that guns are very often misused by everyone especially school children, for when they get emotionally upset, instead of seeking some counseling measures, they tend to pick parent’s gun and shoot at their peers and teachers. As reported in the New York Times dated May 2, 2011, in the 90s, the number of children carrying guns to the school was more than 10, 0000 in the US (School Shootings). In the same way, the overall murder rate of the United States is â€Å"six times higher than the average economically developed nation† (Carter 4). It is also reported by Cleck that â€Å"both gun carrying and gun violence are phenomena almost entirely confined to world outside schools† (qtd. in â€Å"Texas Plan for guns..†). The statistics clearly shows the incidents like shooting in a college of Alabama killing one woman wounding three on April 7th 2011. The killing of 12 elementary school students by a gun man in Rio De Jeniro, Brazil on April 8th stands on the top of all such incidents (School shootings, May 2, 2011). The practice of allowing children to get access to guns is not digestible for common sense. Some others argue that since criminals have guns, the public also must be given guns to counter balance the situation. There are people who have the license to use guns. But still there are incidents like bank robbery and house breaking. If the license to use guns would well tackle

Women and the Public Sphere in the Age of the French Revolution by Essay - 1

Women and the Public Sphere in the Age of the French Revolution by Joan Landes - Essay Example She based her arguments on the fact that women were not excluded incidentally but rather central to an incarnation of the public sphere since their participation in politics broke up once they demanded rights as citizens of the new republic. The female image in this context constructs a specific sort of national identity. In her book, Landes was concerned with France and its revolution, which was regarded as an advancement period for men, doing no good to women. During this age, the republican ideology of universal and equal citizenship created a danger to patriarchal supremacy; a sharper division of gender and forceful gendering of split spheres neutralized this threat. During the ancient regime, aristocratic salonnieres and women of the court influenced politics and could participate in public debates. In contrast to the new republic, women were barred from the bourgeois civic sphere and their voices prohibited. They were perceived to be irrational, motivated by personal emotions, and specific preferences practiced through bedroom or backstairs influence, would distort the public sphere expected to be neutral and concerned with the common good. Private sphere acted as the dominion of particularism, feminine, and emotion, while the public sphere was characterized by universality, masculinity, and reason. Moreover, republican dialogue downgraded females’ local sphere such that, duty to the state was prioritized than family loyalty. Landes gave an example of Wollstonecraft, a radical woman who failed to challenge these ideologies; she approved a masculine public sphere conception and offered women a chance to enter it, particularly through assuming masculine features. Her aim was to enlighten men to take an initiative in allowing women to participate in politics as she noted that women could not speak as citizens devoid of their womanhood. The arguments in this book has contributed

Computer crime and forensic Term Paper Example | Topics and Well Written Essays - 750 words

Computer crime and forensic - Term Paper Example The good that he has done is to open up the activities of NSA, as well as its partner in Britain, who violates the privacy of the two countries citizens through secret government surveillances (Ball, 2013). This can be considered good, since it elicits a dialogue on the suitability and the unsuitability of such activities. For this reason, he should be protected by the whistle blowing agency, for having divulged sensitive, but vital information regarding government agencies. However, Edward Snowden has already caused too much damage on the reputation of the government agencies, as well as placing sensitive and classified information that is only accessible by the security agencies in the public domain, thus making the security of the countries prone to many breaches (The Economic Times, 2013). For such reasons, he may have committed a big blunder, though the result is that, it has opened a public debate on the security agencies breaching of the privacy of private individuals and enti ties. Thus, instead of considering him as a criminal, he should be treated as a hero who worked towards risking his life, for the sake ensuring that the public is aware of the existing violations. Therefore, he should not be incriminated. References Ball, J. (October 25, 2013). Leaked memos reveal GCHQ efforts to keep mass surveillance secret. The Guardian. http://www.theguardian.com/uk-news/2013/oct/25/leaked-memos-gchq-mass-surveillance-secret-snowden Greenberg, A. (September 13, 2013). Intelligence Officials Admit That Edward Snowden's NSA Leaks Call For Reforms. Forbes. http://www.forbes.com/sites/andygreenberg/2013/09/13/intelligence-officials-admit-that-edward-snowdens-leaks-call-for-reforms/ The Economic Times. (Oct 26, 2013). Edward Snowden's leaks most serious in US history: ex-CIA official. http://articles.economictimes.indiatimes.com/2013-10-26/news/43415706_1_intelligence-community-edward-snowden-intelligence-agencies Question 2 Mobile Threats This is a major threat to e very individual and even a threat personally, since it entails the installation of a malware on an individual’s mobile phone by criminals, who are able to manipulate the a malware program to be able to purchase items from the app store, without the permission of the mobile devise owner (McAfee report, 2012). The danger associated with this type of threat is that; it can drain the wallet accounts created by individuals for the purpose of online purchase of items from the app stores, since it can easily be installed on the mobile devices of such individuals, whenever they connect to the purchase sites. Malware This is another threat to the privacy and data accessibility of individuals, through the installation of malfunctioning software that blocks the operating system from being able to access data, thus blocking the accessibility of the data purchased, until the owner of the computer system pays some ransom. This type of software is called the ransomware (McAfee report, 2012) . This threat poses a danger to all of us, as well as to self, since it can be done to anyone’s computer. Big-Scale Attacks This is considered a big threat to all of us, since it is a malicious attack not specifically targeted at financial gain, but for the purposes of causing as much damage as possible to the computer systems. The most worrying aspect is that, the threat targets company systems, which will in turn put the performance

Hamlet and Sure Thing | Analysis of Timing and Language

Hamlet and Sure Thing | Analysis of Timing and Language Getting it Right: An analysis of Timing and Language in Hamlet and Sure Thing This essay explores how language is used to reveal the hidden inner thoughts and feelings of characters, and how timing can play a crucial part in the portrayal of dramatic characters to the audience. The work addresses how, in Shakespeare’s Hamlet, language portrays the gradual working through of Hamlet’s thoughts, towards his ultimate ambition of revenge, and in contrast, how language is crucial in establishing the initial and critical connection between Bill and Betty in David Ives’ one-Act play, Sure Thing. Sure Thing presents a sequence of dialogues between a young couple getting to know one another in a coffee shop. The ringing of a bell interrupts their successive attempts at the same conversation. Signifying ‘time out’ when one says something unsuccessful, when, in ordinary circumstances, their conversation might have ended: BILL. This is my first night out alone in a long time. I feel a little bit at sea, to tell you the truth. BETTY. So you didn’t stop to talk because you’re a Moonie, or because you have some weird political affiliation -? BILL. Nope. Straight-down-the-ticket Republican. (Bell). Straight-down-the-ticket Democrat. (Bell.) Can I tell you something about politics? (Bell.) I like to think of myself as a citizen of the universe. (Bell.) I’m unaffiliated. BETTY. That’s a relief. So am I. (Ives, 1994, p.20). In this play, unlike the tumultuous progress of Hamlet, extremes are no good it is the middle ground that both characters seek to inhabit, where safe and reliable answers will secure their trust in one another as a potential partner. Ives’ use of language is witty and selective briefly touching on topics that give the audience an idea of the personality and tastes of the characters, while chopping up the pace to keep their attention. In contrast, Hamlet seeks to explore the extremities of human character and the boundaries between sanity and insanity, and morality and immorality. For example, when Hamlet’s world is suddenly turned upon its head after the murder of his father, Shakespeare uses metaphor to express the ominous and unsettled feelings which Hamlet experiences: I have of late (but whereof I know not) lost all my mirth, forgone all custom of exercises; and, indeed, it goes so heavily with my disposition that this goodly frame, the earth, seems to me a sterile promontory; this most excellent canopy, the air, look you, this brave overhanging firmament, this majestical roof fretted with golden fire, why, it appeareth no other thing to me than a foul and pestilent congregation of vapours! (Hamlet, II. I. Found in Geddes and Grossett, 2006, P.386). Hamlet’s vision of the world is compared to a structure the ‘frame’ of the earth, and the ‘canopy’ of the sky. The metaphor is extended into the following lines, where the phenomena of the natural world are ascribed with human characteristics such as ‘brave’ and ‘majestical.’ Shakespeare’s use of landscape as metaphor is crucial here as it emphasizes the turning upside down of Hamlet’s world the idea that everything he knew and trusted to remain has suddenly transformed into the worst, most extreme, scenario imaginable. For Shakespeare, it is the gradual unfolding of Hamlet’s character, which drives the play forward and causes the audience to question social and personal values. As critic W. Thomas MacCary comments on Hamlet, the development of the plot is determined by the development of Hamlet’s character. Furthermore, Hamlet as a character must ‘reveal what is hidden, [†¦.] so the plot of Hamlet is a gradual revelation of what is rotten in the state of Denmark.’ (MacCary, 1998, p.65): The time is out of joint: O cursed spite, That ever I was born to set it right! (Hamlet, I.v. 188-19. Found in Geddes and Grosset, 2006, p.384). Hamlets infamous delay is necessary for him, and the audience, to have the time to assimilate and make an informed judgement on the events that have passed, before proceeding to the next phase of dramatic intensity. Shakespeare uses soliloquies to portray to the audience what is personal to Hamlet. This technique serves not only to isolate the character, thus focusing attention on him, but also encourages comparisons and reflection on the part of the audience to their own lives, and the country of Denmark. In contrast, the intensity of Ives’ dialogue between Bill and Betty presents a short, sudden insight into the awkwardness and insouciance of a contemporary young couple, meeting for the first time, while providing a witty and thought-provoking social commentary. As this is a play with few props, the attention is focused on the couple; indeed, Bill’s desire to gain Betty’s attention and secure her company is projected onto the waiter, whose imminent arrival at t he end of the dialogue signifies the closing of the scene. The fact that the waiter never arrives and thus fails to interrupt the course of their conversation isolates the awkwardness and potential irony of contemporary social standards: conversation is often jolted, misplaced, and wrongly timed: BILL. (Looks around.) Well the waiters here sure seem to be in some different time zone. I can’t seem to locate one anywhere†¦.Waiter! (He looks back.) So what do you (He sees that she’s gone back to her book.) BETTY. I beg pardon? BILL. Nothing. Sorry. (Bell.) (Ives, 1994, p.17). This inspires the audience to consider the idea that although two fairly similar people are talking in a public meeting place, with nothing to interrupt them, they still cannot get it right. The characters make references to ‘different schedules,’ ‘missed connections,’ and the term ‘different time zone’ is first mentioned by Bill, and then repeated by Betty. This is suggestive of Ives’ intention to present to the audience the idea that in the 21st century, despite the presence of sophisticated means of communication, the simple act of making oneself known to another remains problematic. To conclude, this essay has shown that timing is crucial in both the plays, not only in the portrayal of the character to the audience, but also in the continuity of each play as a whole. Selective and witty use of language in both plays helps to remind the audience that they are not just watching an imagined scenario, but a bittersweet parody of the society of which they themselves are a part. Bibliography Geddes and Grosset, 2006, The Complete Works of William Shakespeare. New Lanark: Geddes and Grosset Ives, D.1994, All in the Timing: Six One-Act comedies. Dramatists Play Service: New York Joseph, B., 1953, Conscience and the King: A study of Hamlet. London: Chatto and Windus MacCary, W.T., 1998, Hamlet: A Guide to the Play. Westport, CT: Greenwood Press

Ben Franklin :: essays research papers fc

Ben Franklin was a man of many ideas. He was able to come up with hundreds of inventions which played big roles at that time and for the future. He greatly affected the lives of many people around the world at that time period and at this time period with the things that he had invented. One of Ben Franklin’s greatest inventions was the Franklin stove. He took the model of the old stove and made it even better and more energy sufficient. The people of Philadelphia wanted the Franklin stove for two main reasons. The first reason is it gave off two times more heat than the old wood burning stoves. The second reason is it used one half the energy required for the old wood burning stoves(Cousins 88). This means that people didn’t have to chop down as many trees and split as much wood. They were able to used the wood for more useful things than just burning it. Ben wrote, †Since wood has become so expensive, any new proposal for saving the wood may at least be worth c onsideration†(Parker 13). They could use wood to build house or any other kinds of building or structures. They could also used the extra wood to build furniture and other things for the inside of their houses. Also there would be a lot of extra wood because less wood was required for burning. It was also was a lot less dangerous because it was a closed flame rather than an open fire. Ben found out that the women in his family that stayed home each day, did not get as many cold and toothaches as they used to(Cousins 89). â€Å"Soon every women in Philadelphia wanted a Franklin stove†(Cousins 89). â€Å"The Pennsylvania authorities were very pleased. They offered Franklin the patent for his design of the stove. This meant that he could earn money for every Franklin stove made. He refused saying that he was glad to be able to serve others.† (Parker 13) This was a truly great inventions for the people of that time and the present. During that time, wood burning was everyone’s source of heat, now there are many sources of heat. People still burn wood and it is probably the cheapest way to heat a house. Many people also use it as their primary source of heat or just as back up heat just in case something happens.

Special occasion birthday

Well I know you left the best for last. I'd like to make a toast to my neighbor and friend who has never changed. Now of course you have gained some few pounds but who's counting? Not to brag or anything, but I can still fit in the earrings I wore in high school. But today is not about me, it's about you, although I actually wished you wore something prettier. Today is also about wishing you a happy birthday but what's with the family reunion? I mean we should be partying right now!Anyway, last night I remembered all those funny times we spent together, like when we both really wanted the same guy, and he ended up being my prom date! Or when my tongue accidentally slipped and told your parents you had a tattoo! You went crazy at that time, but come on isn't it funny now? Cheers to all the funny moments to come! But most importantly, try to enjoy the present and do not worry about the fact that you're one step closer to the grave. Hopefully, your life will be as cool as mine some day. Don't worry, it is not a shame to marry at an old age, or even die single. I'll definitely supply you with as many cats as you want, or you can live with me and my future millionaire husband in our villa. I have plenty of advice to give you on your 21st birthday. First, lay down the fast food, it wouldn't get you closer to marriage. Second, make sure to stay confident no matter what; not everyone Is perfect. Finally, I know maybe the only thing you beat me at Is grades. But let's face It; I'm Just too cool for school.So, study well because someday I will need a plastic surgeon to fix everything that has shrunk. You probably got a lot of nice gifts and everything, but I got you a precious gift that is extremely valuable and I want you to use It with great care and precision. I really hope you like It. You know I'm all about helping you and being by your side so I'm sure It will help you attract Mohammad All and maybe get rid of that bad breath. Who knows, that might have been what's taking him so long to pop the question. Happy birthday childhood friend!

EcoRes is an independent project designed to reach the goal of energy saving in student accommodation sectors

The object of Eco-Res project is to achieve a goal of energy saving in five years by taking technology measures in student accommodation. This technology management report will give a roadmap of where the future of Eco-Res project lie. The following parts will be included in this report: †¢ Current technology solutions in the energy saving area. †¢ How to make changes happen? The key drivers in the change management. †¢ What factors might stop in the process of Eco-Res project. †¢ Different types of changes and how to achieve them. †¢ The main risks might exist in Eco-Res project. †¢ Some strategy recommendations and other related information. Overview of technology roadmap for the next 5 years Currently, the energy usage in University mainly depend on the traditional energy source. For next 5 years, these goals should be achieved: †¢ Reduce energy consumption by students and staff living on campus by 30% over the next five years. †¢ Make additional savings greater than investment to develop further environmental activities over time. 1. Technology solution indicating leader or technology follower Eco-Res is an independent project designed to reach the goal of energy saving in student accommodation sectors. Technology solutions applied in Eco-Res project should enable students and staff who reside on campus to monitor and reduce their residential usage. In order to achieve the target of energy saving, some renewable energy technology should be used in Eco-Res project. Considerable technology solutions are listed below. Solar photovoltaic technology converts solar radiation into electricity, and in this way, solar photovoltaic system can produce energy for daily life usage. Solar thermal technology mainly collect the heat from the Sun by solar collectors, and transfer heat by hot water. Solar power is a kind of green energy which can be installed easily and widely in student accommodation. Wind power can be utilized by wind turbine. A wind turbine plays a role of converting wind energy into mechanical energy. Different type of wind turbine can be used according to different circumstances. Another technology solution is LED installation. By installing LED lights, a large amount of energy bills can be saved. Cycle by cycle laundry equipment could also be considered as a technology solution. Biomass is another technology solution can be considered. Biomass can either be used directed or convert into other energy forms. Garbage, wood, waste, landfill gases and alcohol fuels are the main resources of biomass. 1. Type of change management required – key drivers This section will summarize the most important drivers of change management. In Eco-Res project, the main change management drivers lie in strategic change, technology change, change forces and human resource. Figure Nature of change (Balogun and Hope Hailey,1999) This picture shows the type of change model. From the aspect of Eco-Res project, the main drivers of this technology change are increasing desire of energy (Incremental) and low energy efficiency (Transformation), therefore, Eco-Res project is an evolution. Staffordshire University, adapted from Balogun and Hope Hailey,1999, Exploring Strategic Change, Prentice Hall. C:UserssdzhangweiDesktopQQà ¦Ã‚ ªÃƒ ¥Ã‚ ¾20141228200251.png Source: adapted from Johnson & Scholes, 1999, Exploring Corporate Strategy, p.511 From the change style model produced by Johnson & Scholes (1999), the Eco-Res needs transformational change, therefore, the direction style strategic should be applied to the project. The key driver to this change management is the â€Å"use of authority to set direction and means of change†. Morgen Witzel (2003). Fifty key figures in management. Routledge, 2003. ISBN 0-415-36977-0p.96. In technology change, it will be very necessary to respond to change according to Mousetrap Theory. According to the functional theory of Henri Fayol (Morgen Witzel, 2003), in technology change management, there were planning, organizing, commanding, co-ordinating and controlling. In technology management today, there should also have forecasting. By applying the functional theory to Eco-Res project, the key drivers can be summarized as follow: †¢ Make a complete project plan for recommended technology solutions in Eco-Res project. †¢ Appropriate organization of Eco-Res project. †¢ Make a Gantt chart of Eco-Res project to command it. †¢ Arrange different specialized people on different role in Eco-Res project. †¢ By setting up milestones in the project plan to control the process. †¢ Get to know the future of the technology solutions applied in Eco-Res project. 1958 – J. March & H Simon organisations (New York, John Wiles & Sons, 1958) From the respect of internal pressures, Eco-Res project need to fulfil the requirements of energy saving raised up by stakeholders. From the respect of external pressures, more and more benefits of renewable energy appeared recent years. For example, government supports and marketing benefits. Market pull and technology push like renewable technology becoming more important in energy market and more and more renewable energy can be realized in daily life are the promotion elements of Eco-Res project. From the perspective of human resource in managing change, different role plays different part in the change management. First of all, as the change agent in Eco-Res project, this entity should made a long-term strategic plan for this project. As the strategic leadership in Eco-Res project, this role should ensure every process of the project going well to achieve the goal of energy saving. As middle managers, these people contribute to Eco-Res project as gate players. The middle managers should convey the view from the top manager and reflect the feedbacks from the lower managers, and they also control the implementation of Eco-Res project. 3. Resistance to change Common reasons for resistance Topic Reasoning Self-interest For students themselves, Eco-Res project do not provide direct benefits. Disagreement Do not trust Eco-Res project can achieve the goal of energy saving. On the other hand, students may think too much time and money will be spent on this project. Remuneration Through the period of Eco-Res project, the reward of work may change, but because of the contract, the remuneration will not change, therefore, staff involved in this project may not satisfied with this. Fear New technology may exist some risks during installation and usage. Misunderstanding The target of Eco-Res project may not be expressed clearly. Habit Students and staff live on campus may like to stick to traditional habit, and refuse to involve in Eco-Res project. Culture People from different cultural background may have different view of energy saving. Indifference Not all students and staff concern about environmental problem. Forcefield Analysis (Lewin, 1951) Organizational resistance Topic Reasoning Existing Structure Hierarchical and flattened relationship as an existing structure may make things more difficult in new technology management. Power Bases Specific power bases are necessary like budget controls, autocratic or not and stakeholder mapping. Culture Different ways of dealing with different technology management. Planning Technology roadmap including mission, vision, forecast, firefighting, reactive, resources and rewards made specifically for Eco-Res project is necessary. Training Staff involved in Eco-Res project should be trained before the start point. Resources Human resources and material resources should be considered properly. Incentives Too much or too little incentives will be the resistance element in Eco-Res project. Proper incentives can inspire staff work harder. History There were some energy saving project before Eco-Res project, and there also exists some traditional solutions may affect the innovation in Eco-Res project. Cultural Web (Johnson et al, 2005) Lewin K. (1951) ‘Field Theory in Social Science', Harper and Row, New York. 4. Hard and/or Soft system changes In hard system changes, there are different technology solutions and installation of the renewable energy equipment. In soft system changes, the main point is cultural change of the organization. From the culture web of organization (Johnson et al, 2005) Johnson, G., Scholes, K. and Whittington, R. (2005) ‘Exploring Corporate Strategy’, Prentice-Hall,Harlow. C:UserssdzhangweiDesktopQQà ¦Ã‚ ªÃƒ ¥Ã‚ ¾20141230043225.png 5. Major risks or downsides for the initiative Risk spreadsheet Risk likelihood impact Mitigation options Wrong estimation of the process duration medium large Keep working on the wrong estimation process and get another independent process begin at the same time. Underproduction of the energy saving project’s task medium large Increase duration of the task and rearrange the project process arrangement. Cost overspend (variable components prices) large large Look for other investors and build cooperation, or negotiate more investment from existed investors. Decrease of government subsidization medium small Increase the efficient of the energy saving project to save cost. Equipment failure in usage medium Medium-large Establish maintenance team and fix the equipment immediately. Variables of weather Medium large Backup the electricity usage by using existing grid to power up. Failure of installation of facilities Reference Market strategy for Eco-Res solution Executive Summary This report proposed a market strategy to promote and encourage use of the Eco-Res solution by University students living on campus. 1. Market research The purposes of Eco-Res project market research are identified as: †¢ Get to know the attitudes of students and staff on campus towards Eco-Res project. †¢ Determine promising students and target markets (on campus) for Eco-Res project. †¢ Help make market segmentation by doing a survey about how students behave to achieve energy saving. †¢ Recommend a most acceptable renewable energy technology from the market research, and also investigate an acceptable cost for Eco-Res project. Both Internet-based and mail-based surveys were implemented to assess the awareness and attitudes of students and staff on campus towards emerging renewable technologies. And the methodology of the Eco-Res market research is: †¢ Aim at students and staff live on campus. †¢ Developmentally market researches should be designed to determine the target market more accurately. The overall key findings of the present market researches are: †¢ Most students and staff who participated in the market researches are quite concerned with energy saving, and they think more improvement of energy saving should be made in the University of York. †¢ Solar PV is the most acceptable technology in energy saving area. †¢ As for daily life behaviour, most students and staff have more or less energy saving habits. The gaps of present market researches are: †¢ The most questions in the questionnaires are about the general awareness of energy saving, further investment about Eco-Res project should be done. †¢ Researches about personal and general information about students should be done to get to know the customers of Eco-Res project better. 1. Motivation theory To make students and staff living on campus get involved in Eco-Res project, some motivation theories should be applied to increase the amount of participation. Maslow – Hierarchy of Needs A combination of Maslow-Hierarchy of Needs model and Self-Efficacy theory could be applied to Eco-Res project, specifically, the esteem and actualization part could be combined with the Self-Efficacy theory. Eco-Res project fulfil the requirement of energy, therefore, the physical stage has been achieved. The energy usage in daily life can be guaranteed in Eco-Res project. Safety as a basic requirement in energy usage can also be a fundamental assurance. In the aspect of Love/Belonging, an association of Eco-Res project can be established to make students aware of their contribution to school energy saving. By involving in this visible association, a feeling of belonging is growing, and Eco-Res project will not just a school project. The combination part is the most import part in motivating students and staff. In order to let students feel respected, every student involved in Eco-Res project should be connected by email and text, and special services for membership should be established. Different school events like renewable energy introduction and practice of installing renewable energy equipment should be held. By these kind experiences, students on campus will get the meaning of Eco-Res project. Elective courses can be set up to coach students in behaviours of energy saving in daily life and also introduce the value of Eco-Res project. At the same time, speeches about energy saving or some green topic speech competition can be held in order to increase the concern of energy saving between students. Bandura – Self-Efficacy Theory Ajzen – Theory of Planned Behaviour (Ajzen, 1985) From the model of Planed Behaviour theory, it can be proven that a complete plan of Eco-Res project is very important. By providing a specific progress to students on campus, the feeling of everything is under control can be established. c. Market segmentation Marketing is the heart of a successful technology project like Eco-Res project. In order to convey the information efficiently and effectively, a considerable way is based on marketing segmentation. Market segmentation is defined as â€Å"dividing a market into distinct groups of buyers who have distinct needs, characteristics, or behaviour and who might require separate products or marketing mixes† (Armstrong. G. and Kotler. P. 2005). There are many different ways to divide market, and the Determinants of Consumer Behaviour model (Kotler and Armstrong, 2008) could be referenced for market segmentation. From the perspective of behavioural segmentation, a survey about Eco-Res project produced by Rachel Bate showed that most students and staff on campus have the habit of saving energy. The Defra research (James Murray, 2008) could be a reference for Eco-Res project marketing segmentation, and the Defra research produced a great method of dividing behavioural segmentation. However, different level of concern lead to different frequency of behaviour. The types of consumer behaviour (Doyle and Stern, 2006) showed the theory support of behavioural segmentation. Therefore, the target group in behavioural segmentation first comes to students and staff who have very good energy saving habits. Students and staff who are not concerned about energy saving could be the emphasis of promotion. C:UserssdzhangweiDesktopmotivation.png Types of Consumer Behavior (Doyle and Stern, 2006) Students and staff from different economic circumstances could also be a way of segmentation. People from low-income household may value more about energy saving, since Eco-Res project could bring a great saving of energy bills. However, in Eco-Res project, there may exist cost to get involved in this project. Students and staff from higher income family also have a tendency to join Eco-Res project considering the cost and benefit from this project. Therefore, an appropriate cost for Eco-Res project and an announcement of the money could be saved from this project are required. In the aspect of demographic segmentation, students and staff may have different view of Eco-Res project because of different age, occupations and educational levels. A market research from group 6 showed that people who have higher educational levels concern more about energy saving. A deeper market research should be made to show how age and occupations affect people’s tendency to take part in Eco-Res project. This research could also include survey about students from different countries and different colleges. In this way, the demographic segmentation could combine with geographic segmentation. For example, if the market research shows that both postgraduate students and students from other countries concern a lot about energy saving, then the Wentworth College could become a target market. d. The marketing mix The 4 Ps Marketing Mix (McCarthy, 1960) comprises: Product, Price, Place, and Promotion. The classic elements offer a useful matrix to assess Eco-Res project. Eco-Res initiatives should address each of the 4Ps. While Eco-Res project do not control the technology and installation, the success of this project is only linked to the success of getting students and staff involving into this project. The most important goal of this marketing strategy is building a strong customer base for renewable energy technology usage in their dormitories. The 4Ps of Eco-Res project are defined as below. For marketing purposes, Eco-Res project can evaluate the product from the perspective of consumers’ rational and emotional attitudes towards energy saving. These attitudes affect the desire to get involved in this project. The brand name is Eco-Res, and the value of this project is to save energy and develop more environmental friendly projects. In Ansoff Matrix model, Eco-Res project in the University of York belongs to product development. In product development, Eco-Res project should develop plans to fulfil the target market segments. In order to build a sustaining Picture Ansoff Matrix (Ansoff, 1957) brand for Eco-Res project, the value of energy saving in this project should be showed to appeal the target students and staff who are interested in energy saving in the behavioural segmentation. In order to express Eco-Res project better, a logo was designed as follow. C:UserssdzhangweiDesktoplogo.png Picture logo Price is one of the biggest barriers to growing the energy saving marketing, and Eco-Res project should be addressed to help overcome customer price concerns. Eco-Res project has a merit of saving the energy bills for students and school, which could make accommodation fee per week cheaper compared with non-Eco-Res buildings. Different prices should be developed to appeal to students and staff in different economic circumstances. For example, customers can choose the LED installation plan only or both LED installation plan and solar PV installation plan. Different choices come with different prices, and a list of cost and maintenance fee should be produced. Place should be considered through the building of a strong supplier network. This supplier network should ensure students can easily find different part of Eco-Res project. In other words, this project should be visible. In place strategy, Eco-Res project can use website, referral systems and fixed places in target colleges. An Eco-Res project website should be established to help students and staff on campus know the Eco-Res solution better. A general introduction about Eco-Res, the benefits of Eco-Res and the way to get involved in Eco-Res should be showed on the website. Another way of place strategy is by email. In target colleges which showed large interest in Eco-Res project from market research, messages about Eco-Res should be emailed to the students and staff in these colleges. Referral and information desks should also be set in these targeted colleges. Promotion behaviour of Eco-Res project should be presented to ensure the right messages are conveyed. Exhibitions about Eco-Res project can be held in these targeted colleges, and at the same time, direct advertising by post or door-drop could be down. Social media (like Twitter and Facebook etc.) promotion between students and staff is also necessary. On school journals in University of York, the accurate target and value of Eco-Res project should be introduced.

The Big Bang Approach

The Big Bang Approach Introduction Companies have to choose from various options including the big bang, the phased roll and the parallel implementation approaches when implementing an ERP (Brown at al, 2012). There is, however, no straight answer as to which approach is best since every company is unique in terms of need and the capacity to implement the approach.Advertising We will write a custom case study sample on The Big Bang Approach specifically for you for only $16.05 $11/page Learn More Changing from one ERP to another is, however, not a simple decision since it holds all the potential to make-or-break the firm (Khanna and Arneja, 2012). Companies thus have to take various considerations before choosing the approach. Some of the critical factors include; the cost of implementation, the level of risk acceptable to the company and the size of the business (Khanna and Arneja, 2012). The big bang approach of implementing ERP happens in one major action where all users move to the new system on a given switch-on date (Brown at al, 2012). The phased roll approach, on the other hand, happens over an extended period of time and in phases (Brown at al, 2012). The users are, therefore, introduced to the new system in calculated steps. The parallel adoption, though not very popular, is more of a hybrid of the two approaches. It allows both the legacy system and the new ERP to run at the same time (Brown at al, 2012). The users are allowed to learn the new systems, while still working with the legacy system. NIBCO’S big bang The big bang approach is a high risk ERP implementation decision. It requires a lot of planning and well calculated fall back options (Khanna and Arneja, 2012). The successful implementation of this approach by the NIBCO Company can be tied to its good planning. Although the implementation approach is a single-event affair, its successful implementation requires enough time to plan and strategize (Khanna and Arneja, 2012). It is no table that the implementation of the approach at NIBCO started in December 1995, two years before its switch-on date (Brown at al, 2012). The company even went ahead to set up an implementation team, also referred as the â€Å"tiger† team to lead the company through the process (Brown at al, 2012). Apart from sufficient planning, it is also prudent for the firm to have critical minds behind the switch to the new system. It is thus important for the management to ensure that all critical departments are represented in the team tasked with leading the transition process. In the NIBCO Company, for example, the three critical sectors of technology development, change management and business coordination were appointed to comprise the lead team (Brown at al, 2012).Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Approaches’ pros and cons Despite the enormous risk inv olved in implementation, there are various factors that work in favor of the big bang approach. It is considerably cheaper than the phased roll approach, which takes a much longer period to implement (Khanna and Arneja, 2012). The process is also quick and since the switch on takes a single date, it is easier to prepare the users technically and emotionally. Another advantage of the big bang approach is that training the users can be concentrated on the new systems since there is no change over training required. The challenges that may arise from the changes are also condensed over a shorter period of time and are, therefore, easy to manage and address. The approach is, however, challenged by the fact that the difficulties are more pronounced due to the shorter implementation period (Khanna and Arneja, 2012). There is also the danger of overlooking some details due to time limitation as well as the limitations that come with inability to carry out an end-to-end system testing. Conc lusion As much as the big bang approach is associated with a big risk factor, it is also endowed with the capacity to cause the company great savings in terms of time and money. The greatest secret to a successful implementation of the approach is prudent planning. References Brown, C.V., Dehayes, D.W., Hoffer, J. A., Martin, E. W. Perkins, W.C. (2012). Managing information technology (7th ed). Upper Saddle River, NJ: Prentice Hall. Khanna, K. Arneja, G. P. (2012). Choosing an appropriate ERP implementation strategy. IOSR Journal of Engineering, vol. 2(3), pp. 478-483.